Software & AI / For ISOs, brokers and funders

The desk behind the file.

Nothing on this page carries a price, a statistic or a client name. What it carries is three systems we run on our own desk, what each one returns, and what each one will not do. The conversation starts on the same line an order does.

Before the three

Where these came from

All three started as tooling we needed ourselves. We fund deals and we sell data, so somebody here reads statements, moves records between systems and answers a phone all day, and each of these exists because that work would not scale by hiring. None of it is a licence we resell.

What this page will not tell you is how well any of it worked for us. Your files, your funders and your floor are not ours, and a figure carried over from our desk would say nothing true about yours. So each line below prints what it does beside what it will not do, and leaves the arithmetic where it belongs.

01 / 03

Statements and the application, read the same way every time

It runs on the documents already sitting in your submissions mailbox. What comes back is a written summary, set out in the order an underwriter works through one, so a file reaches your credit call assembled rather than being assembled during it.

What comes back

  • Monthly revenue taken from the deposits themselves, set beside the revenue the application states.
  • NSF count and negative days, reported per statement month rather than averaged into one figure.
  • Which month the newest statement covers, stated plainly, so nobody learns the packet is stale from a funder.
  • Duplicate months, missing months, and pages that did not survive the scan.
  • The red flags that get a file declined, named, with the statement page each one came off.

What it does not do

  • It does not approve, decline, price or score anything. It reads documents and writes down what is in them.
  • Nothing is pulled from a bureau, and the summary is not a credit report. Every figure in it comes out of the packet you sent.
  • It does not replace your underwriter. The summary is written to be checked by one, and it cites pages so that it can be.
  • It cannot see what is not there. A missing month is reported as missing, never estimated into place.

02 / 03

The gap between the mailbox and the CRM, closed

Most of the distance between a record arriving and a deal closing is transcription: mail that has to become a note, a submission that has to become a status, an approval sitting in a thread that nobody has moved onto the deal. We build the pieces that carry that across, against the CRM and the mailboxes your floor already runs.

What we build

  • Per-rep email automation: the mail a rep sends on a schedule, and the replies routed back onto the record they belong to.
  • Lead routing and assignment on whatever rule your floor actually uses — state, product, rotation, seniority, or a list somebody keeps by hand.
  • CRM syncing, so one merchant is not open in three systems under three different owners.
  • Submission tracking: which files went to which funder, when, and which are still unanswered.
  • Approval and decline capture, read off the responses as they land and written onto the deal.

What it does not do

  • It does not dial, and it does not replace a rep. It removes the typing that sits around one.
  • It does not decide who gets funded, which funder should see a file, or what a deal is worth.
  • It works with the systems you have. If your CRM cannot be reached from outside it, you hear that on the first call rather than after the build.
  • It is only as current as what it can read. A deal that never left somebody’s inbox stays invisible to it, and to us.

03 / 03

The site answers the questions your desk keeps answering

The shop’s own site, an assistant sitting on the page to field what comes in, and a way for a visitor to take a slot on your calendar. We build the three together, because to the person at the other end the page, the answer and the handover to a human are one thing.

What we build

  • The site: pages, structure, copy layout, and the hosting and domain records set up inside accounts that stay yours.
  • An assistant that answers from what your shop actually offers, and asks the qualifying questions your intake form would ask — product, state, revenue band, timing.
  • Booking and intake, so a visitor either takes a slot or leaves a brief, and it lands where your desk already looks.
  • The same treatment on the pages your reps send out, so a link from an email does not arrive somewhere that looks like a different company.

What it does not do

  • The assistant answers from what you give it. It does not improvise terms, quote a rate, or tell a visitor they are approved for anything.
  • The offer is yours to write. We build what carries it, never what it says.
  • It does not bring traffic on its own. A website is not a campaign, and we will not describe it as one.
  • No claim is made here about what share of visitors it turns into calls. We have not measured your traffic and cannot.

Starting one

What the first call covers

One conversation, on the same line an order goes through. Nothing is priced before it.

  1. 01

    The call itself

    You describe the desk as it runs today: who does what, which systems it already touches, and the part that keeps breaking. Bring the thing that annoys you most — in practice that is usually the scope.

  2. 02

    The scope, in writing

    What we would build, what we would deliberately leave alone, what we need from your side, and when the first working piece lands. In writing, before anybody commits to anything.

  3. 03

    The quote, against that scope

    There is no rate card here for the same reason there is not one for the data: a single mailbox automation and a rebuilt intake are not the same job, and one printed number would be wrong for one of them.

If the honest answer is that you do not need us for it, you get that answer on the call rather than a proposal.

Same desk. Same number as the data.

Call and describe what your floor does by hand today. You will get a straight read on whether it is worth building before anything is scoped or quoted.

(929) 513-2830